1. Links to your website

2. Clicks to your website(which adds popularity to your website in Googles eyes) 

3. Maybe some of your friends friends will see your posts and get interested.

4. Gets your name more visible. 

 What do I have to do on Facebook? 

1. Build a Fan page 

2. Invite people to be fans 

3. Have patients in the past and future become fans 

4. Post some video's 

5. Post some news and content every once in a while 

6. Answer questions no matter what since the more you update and answer them the more popular your page is when someone types in       Plastic Surgery (now 500 results) or Plastic Surgery your city or state. Same with Cosmetic Surgery. 

So do it or fall behind. Keep it separate from your personal on